Coface North America announced today the expansion of its trade credit insurance (TCI) leadership team with the addition of industry veterans John Reilly and Chris Hoffen. With decades of experience growing and scaling mid-market operations, both leaders will focus on expanding Coface’s mid-market segment within the United States.
“Trade credit insurance remains an underserved product in North America – particularly in the mid-market segment,” said Lee Spurrier, Executive Vice President and Chief Commercial Officer for Coface North America. “We remain committed to improving service and scaling our operation to better serve this important segment of the North American economy to help businesses minimize risk and have protection to grow.”
Investment in mid-market growth is a pillar of Coface’s new strategic plan, Power the Core, which was announced in March of this year. The plan includes four Group ambitions to build a best-in-class global trade credit risk ecosystem. In North America, these ambitions cascade into seven regional priorities that include fueling demand for TCI, industrializing specialty products, and elevating and differentiating customer service.
John Reilly joins Coface as Head of Mid-Market – U.S. on April 15. Chris Hoffen joins as Regional Vice President on April 29. Learn more about our regional commitments to growing trade credit insurance downloading our North America Region Power the Core strategy.